Roland-Story agriculture business students have been studying concepts of business management and record keeping by forming and operating their own businesses dealing with the production and marketing of beef jerky.
“The basis of this unit of instruction is for the students to gain an understanding of the importance of keeping records when operating any business — small to large,” said Brad Taylor, agriculture education instructor and FFA advisor.
The unit consists of students forming a company in which they were considered the Board of Directors. They then voted for a CEO and CFO to oversee the business operations. Students were then “hired” to fill positions such as director of marketing and plant operations manager.
The Board of Directors worked with the company CEO to come up with a name for the company (The Twitching Cow) and name of their product (Brown Sugar Bourbon and Garlic).