OPINION

News and Notes from the GCC

Staff Writer
Story City Herald

—by Aaron Lott, GCC Director

Many residents have taken part in the local business open houses this past week. Be sure check out the GCC website, www.StoryCity.net for additional business open houses scheduled for upcoming weeks. The GCC website also includes details on other upcoming events, most notably the annual Yulefest Tree Lighting / Fire Station Chili Supper that will be held the evening of November 29. The caroling around the Square will start at 5:15 p.m. with the Tree Lighting at 5:30 p.m. The Fire Station Chili Supper will begin at 6 p.m. Please visit the GCC website for details on this event and several others. As always, let us know if you have questions.

I hope everyone had an opportunity to enjoy the second annual Downtown Trick-or-Treat Night on Broad Street on October 31. We had an incredible turnout, estimated at upwards of 400 children and adults visiting our downtown businesses for treats. The number of children and adults appears to have doubled since our inaugural 2012 trick or treat event. We are likely drawing greater Story City participation, but we are also likely attracting additional participants from local communities. Events such as this are huge for inspiring new visitors to downtown. Many people may have driven through downtown, seen our advertising or listened to my weekly radio promotion, but who have never stopped by. They had a wonderful opportunity to visit many of our business all in one evening.

Thanks to all of the participating businesses and those who helped set up this wonderful event. Also, thank you to everyone who turned out to assist with and participate in the semi-annual EDC Trivia Night on November 1. This is an innovative fundraiser that allows participants to have fun, show off your knowledge, support their favorite charity and provide support to the Story City Economic Development Corporation. Please note, I have linked our EDC website to the GCC’s www.StoryCity.net. As a reminder to area businesses and job seekers, the GCC website includes a link to potential job opportunities on the EDC website.

I attended a Main Street Iowa event this past week in Le Mars, IA that emphasized, in part, the use of mass communications, notably a vibrant Website and a liked Facebook page, to promote local business, events and tourism. I was proud to say that the Story City GCC’s recently renovated website is up to the task. We recently launched the website with new technology to bring you more information in a better format. The layout is much simpler, the pictures more vibrant, the business directory more informative and the calendar and other links more inviting. The GCC website is a very important electronic community resource. A Google search for Story City, Iowa or a visit to Wikipedia brings up www.StoryCity.net as the top community web link. I have leveraged our website’s notoriety by linking it to our other community organizations’ websites such as the City of Story City, Roland-Story Schools, Historical Society, EDC, and others. I spend a significant percentage of my time keeping the website current, so please visit the website frequently and feel free to let me know of any information or adjustments I can make to further strengthen this community resource.

The Story City Greater Chamber Connection is completely dependent on your support, otherwise known as “partnership,” to operate. The GCC can be contacted at (515) 733-4214. We encourage everyone to become a GCC partner. The GCC is Story City’s central connection to focus the energy of residents to volunteer or contribute to a wide variety of community projects and events including downtown preservation and Antique Carousel operations to make Story City a vibrant place to live for young and old. As part of our motto of “Making It All Happen” in Story City, the GCC also periodically collaborates with other community organizations such as the Historical Society to assist their fundraising or the Kiwanis Club to spread their message of supporting Story City’s children’s organizations. Your support is what makes it all happen.